Gossip
All the news and events from the Fiorelli office
November 2010
Behind the scenes Spring Photoshoot October 2010
In October the Fiorelli girls travelled to the Chichester seaside to shoot the Spring 2011 photoshoot.
The theme for the shoot was 60's and 70's fashion, with classic styling and retro glamour.
It's always great fun at our photoshoots - surrounded by hair, make up, clothes, and of course handbags! The shoots are truly inspirational and give us a the first glimpse of how our collection will look on the arm of our customer and in the shops.
The photoshoots are perhaps one of the most important aspects of our marketing plan, as these finish off the story for the collection - putting the bags into a real life situation and helping the customer envision how the product would look if they were to buy it.
Go to our facebook page and have a look through the pictures to see how we put our shoots together, and get a glimpse of the new Spring 2011 collection!
